where it goes
The honest story. No nonprofit gloss.
You asked, or you didn't ask but you deserve to know anyway: here's exactly where Keeper money goes, what I've been doing in the community, and the messy in-between place this company is sitting in right now.
The timeline (the parts I don't usually say out loud)
September 2024
The 99 Retreat LLC founded. Started as a farm. Little revenue.
July 22, 2025
I lost my career. Since that day, every case I've taken has been contingency — no paying clients.
December 2025
Began operating as DBA Heart of Care — Full Spectrum Community Treatment Service.
Right now
Tier 1 direct-pay company. Cash only. People don't want to pay cash for coping-skills therapy with a Certified Peer Specialist. Working to change that.
What I've actually been doing
Since losing my career, I've been working low-profile and full-spectrum — in ways that don't show up on a website unless I put them there:
- Legal case work grounded in the 8 dimensions of wellness
- Mandated reporter work and patient advocacy as a CPS-MH
- Quiet community presence — the kind of help that doesn't get announced
- Rolling out in The Red Bullet — my mobile unit — meeting people where they are
What's in The Red Bullet right now
- Narcan in the trunk
- Printer for coping-skills handouts on the spot
- Rinse-free shampoo & body soap
- Cooler with water
- Other small-mercy supplies for whoever needs them
What Keeper dollars buy this month
Not abstract "support a creator" money. Specific, boring, tank-of-gas-and-a-ream-of-paper money:
Gas
to keep the Red Bullet rolling into the community
Printer paper & ink
to keep the coping skills printing
Art supplies
for the soul-cloth, soft-room, and bedside work
Folding tables
for pop-up community days
General office supplies
the boring stuff that keeps a company running
Business help
specifically to push through the Tier 1 → Tier 2 DBHDD transition (paperwork, credentialing, getting on insurance panels)
Tier 1 → Tier 2: the move that changes everything
Right now Heart of Care is a Tier 1 direct-pay company. That means I can only accept cash. And the truth is most people who need peer-specialist coping-skills work the most are the people who can't write me a check for it.
The plan is to move to Tier 2 — a state-level provider under Georgia DBHDD (Department of Behavioral Health and Developmental Disabilities). Either independently or under an existing provider.
What that unlocks: Medicaid, Medicare, and private insurance as accepted payment. Which means the people who need this care can actually receive it without finding cash for it.
Keeper subscriptions are part of how I keep the lights on while the paperwork, credentialing, and credentials catch up to the work I'm already doing.